Setting Up a Model Center - "Advertising does not convice people to purchase a home. Brochures can only show pictures. Salespeople have difficulty getting prospects to buy without customers actually seeing a model. A model center can create a favorable marketing environment."

Topics Covered -

• Displaying models that sell • Providing a closing and decor selection area • Layout of model center • Using the concept of speculation homes • Model home literature that becomes an order form • Value in arranging basic models by size • Items often overlooked for model center success


Setting Up a Model Center MM1020$9.95
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