Planning and Cost of Fly-Ins - "Operating an effective fly-in (bus, train, or car) promotion begins by following sound marketing methods. By limiting the number of people you invite to return to the community, you can increase your sales and reduce your marketing expenses."

Topics Covered -

• Controlling the purchase of airline tickets • Fly-in program for new prospects • Purpose of the flight inspection certificate • Cooperative fly-in program to reduce expenses • Travel reimbursement promotion • Analyzing fly-in program costs


Planning and Cost of Fly-Ins MM2036$9.95
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