Controlling Lead Distribution - "As a business asset, all leads belong to the company. Therefore, you must record, control, and monitor the names of every potential prospect given to sales and marketing personnel."

Topics Covered -

• Number of leads a salesperson can handle • Central lead control is a cornerstone to success • Prejudging leads shows poor marketing sense • Demanding lead accountability • Three part lead form to save time and money • Importance of management review • Why switching sales people encourages lead contact • Protecting your lead bank


Controlling Lead Distribution MM1012$9.95
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